Chloe Ferguson

Scottish indie hacker focused on building and growing startups. Got something you want to share with us? Reach out at hello@wearefounders.uk.

Edinburgh, Scotland

69 Articles

Build and Grow

How to Get Your First 100 Customers as a Solo Founder

A practical, channel-by-channel playbook for landing your first 100 paying customers when it's just you, your product, and a laptop

By Chris Kernaghan May 25, 2026 7 min read

AI and Dev Tools

Loom vs Tella 2026: Which Async Video Tool Is Right for You?

Loom and Tella both record your screen, but they're built for different jobs. Here's how they actually compare in 2026

By Chloe Ferguson May 18, 2026 8 min read

AI and Dev Tools

Cursor's Pricing Disaster: The Full Timeline of How an AI Coding Darling Burned Its Most Loyal Users

A reference timeline of every major Cursor pricing change, billing controversy, and policy reversal from June 2025 to the present. Updated as new developments emerge

By Chris Kernaghan May 16, 2026 12 min read

Build and Grow

Best Free Tools for Bootstrapped Founders in 2026

Twenty-plus free tools and free tiers that actually stay free, organised by what you need to get done. Build your first stack in an afternoon

By Chris Kernaghan May 6, 2026 11 min read

Build and Grow

Lindy vs Zapier vs Make 2026: Which Automation Tool Is Right for You?

Lindy, Zapier, and Make compared for 2026: pricing, AI capabilities, integrations, and which automation tool actually fits your workflow

By Chloe Ferguson Apr 25, 2026 9 min read

AI and Dev Tools

ElevenLabs for Founders: 5 Ways to Use It (That Aren't Making a Podcast)

Five ways founders are using ElevenLabs beyond podcasting in 2026

By Chloe Ferguson Apr 24, 2026 10 min read

Build and Grow

Best AI Calendar Assistants 2026: Which Tools Actually Save You Time?

We tested the best AI calendar assistants in 2026. From full autopilot schedulers to control-first planners. Here's which one's actually worth your money

By Chloe Ferguson Apr 9, 2026 9 min read

AI and Dev Tools

Supabase Pricing 2026: Every Tier Explained for Indie Hackers

Supabase's $25 tier is powerful, but don't ignore scaling costs

By Chloe Ferguson Apr 7, 2026 3 min read

Build and Grow

7 Best Intercom Alternatives for Bootstrapped Startups in 2026

Stop paying enterprise prices. Here are the customer support tools actually built for indie hackers, early-stage founders, and teams protecting their runway

By Chloe Ferguson Apr 6, 2026 6 min read