Vercel: How One Founder Built a Nine Billion Dollar Cloud for Developers

How a self-taught developer turned deployment into a $9 billion empire

By Chris Kernaghan 2 min read
Vercel: How One Founder Built a Nine Billion Dollar Cloud for Developers
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Vercel’s journey is the ultimate blueprint for turning open-source passion into a multi-billion dollar empire. In 2025, the company officially reached a massive $9.3 billion valuation, tripling its previous worth in a single year.

Founded in 2015 by Guillermo Rauch (originally as ZEIT), Vercel solved a problem that every developer in the late 2010s faced: deployment was a nightmare..

Here is how a high school dropout from Argentina built the foundation of the modern web.


đź’° Vercel by the Numbers: The "AI Cloud" Era

MetricThe 2026 Reality
Current Valuation$9.3 Billion
Annualized Revenue (ARR)~$172 Million (as of Feb 2025)
Active Users6 Million+
Total Funding$863 Million
Key Flagship ProductNext.js (Used by Nike, OpenAI, and TikTok)

The Founder’s Journey: From Buenos Aires to Billionaire

Guillermo Rauch didn't follow the typical Stanford-to-Startup path. Growing up in a suburb of Buenos Aires, he taught himself to code on a Windows 95 PC brought home by his father.

By 11, he was hacking Linux; by 18, he moved to San Francisco on an O-1 "Extraordinary Ability" visa, which he secured by literally writing a book on Node.js to prove his expertise.