Forget the usual launch playbook.
Cometly, a marketing attribution tool, skipped the big email blasts and Product Hunt pushes. Instead, they scored nearly $54,000 in Monthly Recurring Revenue (MRR) in their first week.
How?
By going all-in on a single, super-relevant affiliate partner, running a value-packed webinar, and rolling out a killer "Founding User" deal with a tight deadline.
They kept it lean using Rewardful, proving you don't need a massive budget or complex funnel to make a big splash early on.