Insights, Strategies, and Triumphs from 34 We Are Founders Participants
To really understand why founders start their businesses, we need to talk to them. We did talk. Quite a bit actually. And because of that, we've noticed some interesting trends within the conversations.
We're excited to share what we've learned, and whether you're a veteran founder or just starting, we hope our insights can help illuminate your entrepreneurial path.
A total of 34 participants were involved in this Common Threads report.
We Are Founders is a global platform. Founders from a total of 4 countries participated.
The average time a participant was in business was 2.5 years.
We spent a total of 76 hours talking with people through remote interviews and collecting info on Typeform.
All of our founders began their journeys because they believed they could tackle a problem or because they felt a strong passion for something.
Resilience matters. When things get hard, founders stay focused. Adaptability helps them change course and succeed in a fast-changing world. Our founders stressed the importance of never giving up.
Founders will face setbacks. That's a fact. The 34 embraced setbacks as opportunities to learn, evolving with each challenge. Through resilience and reflection, they see setbacks as stepping stones toward success in their journeys.
Cultivating the right culture early is a founder's compass. It shapes the company's identity, influences team dynamics, and sets the tone for success, fostering a collaborative and resilient environment.
64% of participants identified as female, with 36% identifying as male. We're working to engage with non-binary folk too.
16% of founders came from a technical background. While the rest did not, they acknowledged they required technical help in the form of outsourcing, or prioritising building a technical team.
The mean age of the interviewed founders was 43 years. This is fairly typical when compared to external research.
Just 12% of founders said they were experienced founders. For the rest, it was their first venture outside of full-time employment.
If you don't speak to your users, who are you making a product for? Embracing feedback and customer-centric approaches, founders need to refine products for a resonant market fit in the hope of finding sustained success.
Every founder initiated their journey driven by a belief in problem-solving or a deep passion, but seeking mentorship and continuous learning along their entrepreneurial paths, helped immensely.
Understanding the significance, founders had to grasp how crucial unwavering belief and vision were. These drove transformative innovation, simplification, and elevation, meeting evolving needs for sustained success.
Balancing innovation and practicality is key. Creative ideas drive progress, but a practical approach ensures realistic implementation for sustainable growth.
Many founders leaned on the strength of community, finding support, advice, and collaboration vital for overcoming challenges and fostering collective success in their entrepreneurial journeys.
Embracing challenges and ambiguity is a cornerstone for founders. Often sparking innovation, resilience, and adaptability, shaping a mindset that thrives amidst uncertainties, ensuring sustained entrepreneurial growth.